James Bond Stuns at the 7th Annual Woolworths Charity Ball

“The most prestigious event in the Woolworths calendar is the annual Charity Ball. This extraordinary event brings together 740 guests to raise money for a worthy cause. The theme was James Bond 007 and our creative team went to town on designing a contemporary concept for one of the largest dinner events on the Cape Town calendar!”

“The most prestigious event in the Woolworths calendar is the annual Charity Ball. This extraordinary event brings together 740 guests to raise money for a worthy cause. The theme was James Bond 007 and our creative team went to town on designing a contemporary concept for one of the largest dinner events on the Cape Town calendar!”

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The most prestigious event in the Woolworths calendar is the annual Woolworths Charity Ball. Now in its 7thyear of conception, this extraordinary event of 740 guests brings together Woolworths partners, suppliers, and staff to celebrate in an incredible setting; but more importantly to raise money for a worthy cause – The Woolworths Trust. Each year the Woolworths Charity Ball is given a theme for guests to dress up to, but that also runs through every nuanced detail of the event. The theme runs through everything from designer table tops, signature plated menus, handcrafted stationery and even the starstudded entertainment lineup! Being the 7th Woolworths Charity Ball, the chosen theme was James Bond 007 and our creative event team went to town on designing a contemporary event concept for one of the largest dinner events on the Cape Town social calendar!

The Bond films are renowned for a number of features; a theme song, Bond’s cars, his guns and gadgets, Bond Girls and of course – Vodka Martinis! All of these signature Bond elements were woven into the event concept  to create a sensory experience that paid homage to the overall theme of being a secret agent!

Part of the key planning for the Woolworths Charity Ball was to set the stage so that attendees would be in the spirit of spending and raising money for the two incredible charities that the Woolworths Trust overseas: EduPlant and ChildSafe – two charities making a huge difference in the lives of those who need it most. Through means of donations, a silent auction and the main auction where one of a kind prizes and experiences are up for grabs – with the help of our event partners and attendees from the ball, over R2 million was raised on the night!

A huge thank you to all our incredible event partners for the role you all played in creating what has been regarded by all those who attended and the Woolworths team – as the best charity ball yet!

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